Customer Stories: Hiro

Matching the rapid pace of a startup

I’m the sole designer of the Brand and Marketing team, and it's not always easy. Delivery times are usually short and there’s not a lot of time to allocate to the process. But there’s another side to it: I’m able to trust my gut and have a lot of autonomy, responsibility, decision-making power, and freedom to experiment. This makes success feel more gratifying because it’s the consequence of trusting your intuition.

Creative freedom without learning to code

I started using Readymag almost 3 years ago when I was looking for an easy way to build my first portfolio site. Customization options on other tools were limited to non-existent. I was looking for something that would allow me to have more creative freedom and express my voice as a design professional without the need to learn how to code a website. I found Readymag to be the perfect solution for this.

I loved how easy and intuitive Readymag felt from my first interaction with the tool.

Now I use Readymag for long editorial publications at Hiro, such as this case study. Here we wanted to highlight a special edition of one of our blog posts that had one of our customers as a guest. Because the content featured so many code snippets, we wanted to do something that wouldn’t just seem super technical, but that would have some storytelling linked to it as well and avoid a simple article with thousands of lines of code. The visual style of the page was a reference to the most famous NFTs sold on Stacks, since the featured customer was previously an NFT marketplace.