Employed circus performers & magicians that want to hone their skills.
2022
2023
2024
A new series for magic shows is added for the first quarter of the year. Revenue per month is projected at around $750,000.
Arcana is launched in the United States with 3 programs for circus performers.
10 new courses, including options created with industry influencers.
2025
2026
New hubs in Berlin, Lisbon, and Budapest. Overall revenue is about $50 million.
Arcana opens hubs in India & Nepal with exclusive courses from these regions. Monthly revenue is $2.5 million.
Growth Plans
Promotion
Collaborations with famous artists, clowns, fortune tellers, and illusionists.
Social Media as a distribution channel, with a focus on TikTok, YouTube, and Instagram.
PR & External Media: TV appearances for the best students, sharing their success stories in the media.
Exclusive content from the brightest pros in the industry
Team
Meet the people behind Arcana:
Maddie Swanson
An aerial-artist-turned-businesswoman, Maddie has devoted her life to promoting the craft of a circus performer. She’s been with Cirque du Soleil for 14 years and is recognized as one its greatest talents.
