Phase I. Lay the Basics
Website
I.
To register separate domain name and IP address in China to facilitate easy reach by local search engines
II.
To translate primary Eng contents into Chinese (About the school, MBA, EMBA, Faculty and Research)
IV.
To retain secondary contents in Eng (News & Events, Blogs, ID Lab, video)
III.
To add local Chinese contents (contact points and social media)
V.
Search Engine
Optimization
