spider’s web

In 1961, at the age of 20, Monguzzi started his career at the legendary Studio Boggeri in Milan, one of the leading design and advertising agencies in Italy at that time. Monguzzi recalls an early conversation with Antonio Boggeri, in which Boggeri compared Swiss graphic design with a spider’s web—a perfect geometric construction that was often completely useless. The web performs its function only when invaded by the entangled fly. “It was then,” Monguzzi said, “that my use of type and pictures began to grow towards more expressive solutions.”

 

i often try to figure out what is going on, how does he do it? i think this has something to do with his visceral response to the subject, be it furniture, work of art or a photograph of weeping women. he is all empathy and then he proceeds to use his intelligence and craft to manifest these feelings for the viewer, to give them a visual presence.
—american graphic designer louis danziger on monguzzi's work, los angeles 1998



Bruno, Nicolas, Anna, and Elisa Monguzzi

Bruno, Nicolas, Anna, Elisa Monguzzi, 1979. © Gene Federico.

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