when i began designing machines, i also began to think that these objects, which sit next to each other and around people, can influence not only physical conditions but emotions as well. they can touch the nerves, the blood, the muscles, the eyes and the moods of people. —ettore sottsass


A square-shaped robot on 16 small wheels

sottsass associati

About the same time as the founding of Memphis, Sottsass started a second studio, which concentrated on consulting in the areas of architecture and design. Its clients over the years have included Apple, Fiat, Philips, Siemens and Alessi.

 

 

 

 

Sottsass Associati, 1993. From left to right: Mike Ryan, Marco Zanini, Mario Milizia, James Irvine, Johanna Grawunder and Ettore Sottsass. © Sottsass Associati.

ettore thought that design should help people become more aware of their existence: the space they live in, how to arrange it and their own presence in it.
—barbara radice, his wife


Office of Cementeria di Merone. An interior with a cupboard and a table