Cat How is the Founder, CEO, and Executive Creative Director of How&How—a global branding agency with offices in London and LA. A former journalist and design critic, Cat set up How&How in 2020 to create brands that enrich lives and liberate ideas the world deserves.

Cat has set up a pro-bono climate initiative called GetSet, a female leadership mentorship program called GetEven, and is a mentor for D&AD Shift and Women in Tech. She has judged multiple design awards; and has spoken about entrepreneurship, equality, and design at conferences and summits around the world.

Founder, CEO and Exec. Creative
DIRECT0R of How&How