Another important development was the proliferation of new fonts. Over the past several decades, Microsoft and Apple have approached the issue of web legibility repeatedly, producing more and more fonts targeted to the peculiarities of digital displays and the web.
In the early 90s, British type designer Matthew Carter created the early web 1.0 fonts Georgia (1993) and Verdana (1996). Commissioned by Microsoft specifically for text on webpages, both fonts were designed in bitmaps to match the pixels of the standard screen resolution at the time and then translated into outline fonts. For legibility and readability on screens, Carter designed these fonts with large x-height, open aperture, and generous space.
